You are visiting ELLE Boutique Vietnam in English.
ELLE boutique > About ELLE

Our Heritage

Hélène Lazareff, a Russian-born, Paris-raised journalist, founded the legendary ELLE Magazine on November 21st, 1945. At that time, the French capital had been ravaged by war, and Lazareff had returned to her beloved city after several years in New York City, working in the media industry. The successful writer dreamt of a women’s magazine whose key editorial approach was to open women’s minds to diverse trends throughout the world and provide them with exclusive access to the fashion and beauty industries. Lazareff achieved her goal, and ELLE — a magazine for women, run by a woman — was born.

“Seriousness in frivolity and irony in graveness.”

HÉLÈNE LAZAREFF | FOUNDER OF ELLE

A unique lifestyle!

 

 

More than a magazine

 

ELLE was to be a magazine with its own perspective and convictions.

The cornerstone of the magazine was its underlying tone of “irony in seriousness and seriousness in frivolity”. ELLE has democratised fashion. Its international roll-out began in the United States in 1985. ELLE is the world’s number-one fashion magazine network.

At ELLE, everything is about style, from the way a woman lives to where she travels and her taste in music, art, food, cars and technology. In the 80s, ELLE became a global brand with its first ready-to-wear collection launched in Japan. It was just one of so many collections to come.

 

ELLE’s brand power

45
editions
worldwide
6M
copies sold
this month
21M
readers
in the world
100
websites
(editorial + merchandising)
150
social media
accounts
30K
POS
worldwide

ELLE Newsletter

Subscribe to get all ELLE’s latest news and top deals
*

Lagardère Media News processes, as the data controller, your data for the purpose of managing and monitoring the dispatch of Elleboutique news and offers, managing registrations and unsubscriptions, measuring the audience for its communications and producing statistics. You have a right of access, rectification, deletion as well as a right of limitation, portability, opposition, and the right to withdraw your consent at any time, which can be exercised by email by writing to donneespersonnelles@lagarderenews.com. In addition, you also have the right to define directives relating to the conservation, deletion and communication of your personal data after your death at the same address. You may also request to be unsubscribed by activating the link in each of our communications. For more information click here

CAPTCHA image